A French businessman has a meeting scheduled with a Brazilian
businessman to negotiate terms of a joint venture. The Frenchman
prepares for the meeting in the way he always does when negotiating with
French firms. The Frenchman assumes that the Brazilian will perceive
and reason the way he does. Which of the following terms best describes
the Frenchman’s mistake?
A. cognitive dissonance
B. moral idealism
C. parochialism
D. projective cognitive similarity
MGT 538 FINAL EXAM QUESTION LIST 30 QUESTIONS
(Latest update June 2013)
